Nifraz Nazar
Biography
Nifraz Nazar is a distinguished digital marketing and SEO specialist known for his innovative approach and exceptional results in enhancing online visibility and driving organic growth. Born and raised in Colombo, Sri lanka, Nifraz demonstrated an early interest in technology and marketing, which laid the foundation for his successful career. With over 13 years of extensive experience, he has dedicated his life to mastering SEO and digital marketing strategies, continuously achieving remarkable results.
Career Highlights
His professional journey began in Sri Lanka, where he quickly made a name for himself as an SEO technician and team leader. He then moved to the UK, taking on roles that allowed him to manage and strategize comprehensive SEO campaigns for various clients. His expertise was further recognized in Australia, where he held senior positions at Salmat and Impressive Digital.
In 2022, Nifraz joined United SEO Marketing in Dubai as the Head of SEO. In this role, he leads the on-site SEO department, developing advanced SEO strategies, conducting detailed audits, and mentoring teams to achieve remarkable results.
Achievements
SEMRush AU Award 2022: Best B2C Campaign Winner
SEMRush AU Award 2018: Finalist
Salmat I-Act Award: Nominated twice
Throughout his career, Nifraz has worked with prestigious clients such as LycaTV, LycaMobile, Tommy Hilfiger AU, Calvin Klein AU, Alinta Energy, Bundaberg Rum, JAX Tyres, Retail Apparel Group, Discount Drug Store, Derucci, Coates Hire, Shike, Beacon Lighting, OPPO AU, Miss Runway Boutique, Synergie Skin Australia and more.
Certification • Advanced English Language Skills Australian College of Business and Technology - (2009)
• Certified in Digital Sales - Google Leaning
• Certified Google Ads Search & Fundamentals - Google Leaning
• Certified in Tag Manager - Google Leaning
• Advanced Analytics Professional - Google Analytics
Specialization • Digital marketing strategies
• E-commerce marketing
• Technical SEO
• Advance conversion tracking
• Enterprise SEO
• Multilingual SEO
Skills
• Soft Skill Critical thinking skills, Communication Skills, Adaptability, Problem-Solving, Attention to Detail, Time Management, Analytical Thinking, Team Collaboration, Client Relationship Management, Creativity, Strategic Thinking, Continuous Learning, Flexibility, Leadership Skills.
• Hard Skill Keyword Research, On-Page Optimization, Technical SEO, Link Building, Content Creation and Optimization, Analytics Tools (e.g., Google Analytics, Google Search Console), Competitor Analysis, Local SEO, SEO Audits, Mobile SEO, E-commerce SEO, Social Media Integration, Conversion Rate Optimization (CRO), Project Management.
Official Social Media Accounts
• Fiverr
